I'm very new to Bristol. So it seems natural that my challenge during the Bristol Food Connections festival is to discover Bristol's tastiest food businesses as I can! I'll be match-making producers with food businesses; taking short films of the faces behind the farms, shops and the restaurants and creating virtual 'dates' between the businesses. Actually, I'm not the only one playing cupid. I've joined FoodTrade's new campaign to create dynamic new trade relationships within Bristol's local food industry. FoodTrade – the search engine for real food – are inviting locals to promote their local producers and food businesses to upload these videos on to their site to boost user profiles; giving character and individuality to the supply chain. By promoting local trade, FoodTrade promises to help restore the prosperity of the SW's farms and primary processors who have financially suffered in recent years from the volatile global market. We can all do our bit to build a better, fairer food system. Let's ask farmers and producers to flaunt their finest food – whether it’s carrots, croissants or calamari - they've got 15 seconds. Let's invite chefs, caterers, restaurateurs and shop owners to discuss the produce they love to cook and sell. FoodTrade will match-make these video profiles and we can all watch the magic happen! You can join in too and register at FoodTrade for free at www.foodtrade.com. Then take 10 second videos on Instagram, Twitter or Facebook at tag @FoodTradeHQ, and they'll add them to the businesses' profiles. I'm really going to take pleasure in exploring Bristol and the adventures it has to offer. I love this sense of organised spontaneity; a blend of impulsion to discover the new, and a purpose to build a fairer food system. Let the connections begin!
2 May 2014